
Q: Why do you feel that an approach as revolutionary
as Future By Design is necessary?
A: Our current system is not
capable of providing a high standard of living for everyone,
nor can it ensure the protection of the environment because
the major motive is profit. Businesses aren't entirely
to blame; they are forced to operate this way in order
to retain the competitive edge. Additionally, with the
advent of automation, cybernation, and artificial intelligence,
there will be an ever-increasing replacement of people
by automated systems. As a result, fewer people will be
able to purchase goods and services even though our capability
to produce an abundance will continue to exist. This is
well-documented in Jeremy Rifkin's new book The End of
Work: The Decline of the Global Labor Force and the Dawn
of the Post-market Era (Putnam, 1995). Future By Design
offers a fresh approach that reverses the negative aspects
experienced in our current applications of automation
and artificial intelligence. This project eliminates the
disastrous consequences that such approaches can have
on our society, i.e. the displacement of millions of workers,
skilled and unskilled alike.
Q: Elaborate a bit, if you will,
on your views regarding money.
A:If all the money in the world were destroyed, as long
as we have sufficient arable land, the factories, the
necessary resources, and technical personnel, we could
build anything and even supply an abundance. During the
Depression, there were vacuum cleaners in store windows
and automobiles in car lots. The Earth was still the same
place. There was just no money in people's wallets and
very little purchasing power. At the beginning of World
War II, the U.S. had about 600 first-class fighting aircraft.
We rapidly overcame this short-supply by turning out over
90,000 planes per year. The question at the start of World
War II was: Do we have enough funds to produce the required
implements of war? The answer was No, we did not have
enough money or gold, but we did have more than enough
resources. It was the available resources and technical
personnel that enabled the U.S. to achieve the production
and efficiency required to win the war.
It appears that the real wealth of any nation is in its
natural resources and its people who are working toward
a more humane life-style through the elimination of scarcity.
All social systems, regardless of the political philosophy,
religious beliefs, or social mores, ultimately depend
upon natural resources -- i.e. clean air and water and
arable land area -- and the industrial equipment and technical
personnel for a high standard of living. The money- based
system was designed hundreds of years ago and was hardly
appropriate for that time. We still utilize this same
outmoded system, which is probably responsible for most
of today's problems. I have no doubt that even the wealthiest
person today would be far better off in the high-energy
society that Future By Design proposes.
Q: What will bring about the
kind of society you envision?
A: I do not believe it can be brought about by the free
exchange of ideas alone. It takes more than words and
verbal exchange to bring about an innovative society.
At the present time, the world is not a rational place.
It will require a new set of values more appropriate to
our needs.
Future
By Design's proposals and methods for arriving at a new
social design are as follows:
Phase
1: The 25-acre planning
center in Venus, Florida, which is already complete.
Phase
2: The production
of books, pamphlets, and videos inviting the participation
of people who advocate a similar direction. Future By
Design would also like to produce a feature-length motion
picture and a television series, which would be a very
effective way of presenting this evolutionary vision to
a much larger audience.
Phase
3:
The building of a new experimental city.
If our project appeals to a sufficient number of people
and enough funds are made available, it will be directed
toward the building of the first university city. The
size and complexity of the city would depend on the funds
available. This first experimental city would be a major
planning, research, and development center where new technologies
could be developed. It would also serve as a showplace
for these new, clean technologies, operating in a pollution-free
environment with built-in processes for recycling waste.
Another of its functions would be to serve as a center
for the dissemination of information in all areas of the
social complex. It could serve as a global networking
center, eventually inviting the participation of all nations,
individuals, and organizations.
This
would not be a private-enterprise venture for a selected
few. Rather, it would be an open city for the public.
Included in its design proposal is a theme park that could
provide an exciting visual presentation of the operations
of this new society designed to enhance the lives of all
people; it would present to the public a positive, hopeful,
attainable vision of the future. In our present culture,
there is no comprehensive plan for a sustainable future;
therefore the probability of a smooth transition from
today's economy to a resource-based economy is highly
unlikely. Unfortunately, what is most likely to occur
is a breakdown in our current economic system and a reduction
in the quality of life for most people. However, such
conditions would not necessarily bring about a change
for the better. Today the rate of change is so fast: new
plants, technologies, and processes become obsolete in
a relatively short time. To effect a smooth transition,
we recommend that you inquire into the design proposals
of Future By Design. In order to realize our aims, it
will require unrelenting effort from those genuinely interested
in social change to better the lives of everyone, otherwise
we are just engaged in a verbal hobby. We invite everyone's
inquiry and participation to further this direction.
Q: In this new culture do you
propose to utilize a technical elite that would decide
the direction for society?
A:No. Future By Design calls for a cybernated society
in which computers could replace the outmoded system of
electing politicians that, in most cases, represent the
entrenched vested interests. Technology will never dictate
or monitor individuals' lives, as this would be considered
socially offensive and counterproductive. Motion pictures
such as 1984, Brave New World, Blade- Runner, and Terminator
2 have spawned fear in some people regarding the takeover
of technology in our society. Future By Design's only
purpose is to elevate the spiritual and intellectual potential
of all people while also providing the goods and services
that will meet their individual material needs.
It has
been said that many people employed by private corporations
feel they serve in private dictatorships from the moment
they step though the door and punch the time clock. Future
By Design, on the other hand, would utilize the best of
technology to better the lives of everyone. In the proposed
system, the workday will be shortened, thus providing
individuals with more leisure time, a healthier life-style,
and a stress-free environment.
Q: How does Future By Design
deal with incentive? Doesn't the competitive money system
generate incentive?
A:
The free-enterprise system does
create incentive to achieve, however it also breeds the
incentive for corruption, graft, and greed. Our aim is
to encourage a new incentive system, one no longer directed
toward the shallow and self-centered goals of wealth,
property, and power. Today, financial barriers place enormous
limitations on innovation, individual creativity, and
personal incentive. In Future By Design, money would not
be required to help one achieve or create, as facilities
would be made available to serve everyone's needs.
Q: Why the emphasis on the cybernated
approach to the social operation?
A: There is sufficient evidence to show that technology
is evolving in this direction. As computers and artificial
intelligence continue to evolve through environmental
feedback, computers can arrive at more appropriate decisions
in the operation of our social system. Today, automated
systems can launch and guide the flight path of spaceships
to distant planets. In a cybernated society with sophisticated
technology, we will ultimately surpass the need for human
participation in government, manufacturing, and distribution
of goods and services. Through cybernated systems, a balanced-load
economy can easily be maintained. This will free human
beings from the boring and monotonous tasks of the work-day
world. Yes, most jobs will eventually be phased out.
Q: What will people do?
A:They will engage in all manner of research and development,
the creative arts and crafts, travel and exploration,
and participation in all of the other limitless horizons
the future has to offer. The ultimate realization of the
potential of cybernated and computerized technology solely
to improve people's lives could produce the most revolutionary
system ever to evolve. It will eventually eliminate all
superficial boundaries set up by nations; as we are beginning
to witness with the introduction of satellite communication
and personal computers, it is almost impossible for nations
today to censor ideas and information.
Q: What actions do you recommend people take to prepare for
the future?
A: Well, a lot of people are going to school today to
learn a profession that will probably be obsolete in the
next few years. Frank Ogden says that parents often ask
him what profession their children should prepare for.
His response is: "A profession that you've never heard
of."
Q:
What are the safeguards against abuse of power
in the society you envision?
A:In a resource-based economy, we surpass the need for
money which is the basis for most corruption. The society
we envision makes all goods and services available for
everyone without a price tag. This is what the function
of government could be, by surpassing the need for politics
in the management of human affairs. At present, governmental
decisions have always been subject to the influence of
the power elite. The cybernated complex would only manage
and improve the distribution of resources, to provide
clean air, clean water, and all of the amenities that
enhance human life. Again, it does not control people
or manage the lives of individuals -- on the contrary,
it could encourage the development of individual initiative
and creativity far beyond that of our present-day money-
oriented culture.
There
are many who fear the installations of cybernated systems.
This fear is unfounded. It is not technology that is to
be feared. Our concern should be with the abuse of this
technology, rather than with the inanimate technology
itself.
Q:
What is your approach to research and development?
A: The facilities for this would be available to everyone.
Q: You place great emphasis on human behavior as opposed to
human nature. Would you define both?
A:There is no such thing as human
nature in the conventional sense of being a set of predetermined,
preprogrammed behaviors and values to which all human
beings are predisposed. What we are concerned with is
human behavior and values, which can certainly be changed.
If they could not, we would still be living in caves.
The
question we should be concerned with is: What are the
factors that shape human behavior? We feel that human
behavior is just as lawful as any natural phenomenon.
Our customs, behaviors, and values are by-products of
our culture. If the environment is unaltered, similar
problems and behaviors will reoccur. Future By Design
proposes to provide an environment that will bring out
the best in human behavior and to extend maximum courtesy
to all nations.
Take,
for example, the situation witnessed after W.W. II: even
the most respectable families could be seen fighting over
scraps of food. When people's basic needs are not met,
they resort to whatever behavior is necessary to ensure
the necessities of life for themselves and their families.
By making the necessities of life available to all in
this participatory democracy and through a meaningful
and productive education, we can dramatically reduce counterproductive
behavior.
Q: What can you tell us about Future By Design's approach
to education?
A:A high emphasis would be placed on education. The better
informed children are, the richer everyone's life could
be. Every child shooting up drugs today is a wasted life
that you and I will ultimately pay for. Although books,
videos, computers, and virtual reality would be used,
most of the educational processes would be of a participatory
nature in which students could interact directly with
the physical environment. They would become aware of the
symbiotic interrelationships between plant and animal
life. They would learn by doing in a hands-on approach
in which education and the communicative sciences would
be brought into sharp focus, enabling the student actually
to grasp the significance of physical phenomena in a much
more concrete way. Above all, they would learn how to
interact effectively with others, to share experiences,
examine alternative approaches to problems, and accept
ethnic and cultural differences, replacing intolerance
with understanding.
A comprehensive
overview of the history of all civilizations would be
essential to understanding other cultures, values, and
the forces that shape them. The generalist education,
as proposed by Future By Design, will enable students
to gain a better understanding of cultures that differ
from their own, leading to a better understanding of the
advantage of all nations joining together for the preservation
of life on planet Earth. With emphasis on a world viewpoint,
it would be more difficult to persuade anyone to engage
in aggressive, offensive, or belligerent behavior toward
individuals and other nations. With this broader education,
children would come to see that the Earth is a fantastic
and bountiful\ place where all nations can share and prosper.
Q: One last question. What about religion?
A:The concepts presented by Future By Design are in
no way inconsistent with most of the religious teachings
of the world. Perhaps the major difference is that we
would like actually to transform these lofty ideals into
a working reality for the nations of our planet.
In closing, to achieve this new social design, it will
require much voluntary, unselfish participation for it's
realization. The future does not depend solely on Future
By Design. We only propose a direction. Our future depends
on the decisions we make today.
Mr. Fresco is available for lectures.
For more information fax, call or write to:
Mr. Jacque Fresco • 21 Valley Lane • Venus, Florida 33960
Ph: 863-465-0321• Fax: 863-465-1928
e-mail: fresco@futurebydesign.org • website: http://www.futurebydesign.org
Designs by Jacque Fresco.
Model, Rendering, and Photos by Jacque Fresco &
Roxanne Meadows
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FUTURE BY DESIGN